Beyond a Single Token
A Brand Is Nothing Without Its Product Lines. If Nike only had the name and swoosh—saying “it symbolizes strength, speed, and achievement” but never released any shoes, clothing, or accessories—who would buy into the brand? It’s hard to imagine, since the brand has already become so symbolic, but if Nike never made any products and was launched as a memecoin, it probably wouldn’t do well. (calm down, nobody's claiming to be Nike here—this is just an illustration!) Brands gain meaning because th.
